Celebrity Apprentice is a reality show where teams of celebrities compete at various business challenges for charity and judged by none other than Donald Trump. I am a fan of the Apprentice because I can get insight into the business world and a lot of the tasks involve marketing to which I am a part of the industry. Also I love the way Trump brands himself, TRUMP; A Trump Organization. The Celebrity edition is interesting because you can see which people are truly smart business people and which others are only talented in their specific area of celebrity, last night was a great example of this and a great episode.
The celebs were tasked to make a 4 page AD for deodorant using a celebrity basketball player, I design ads so this peaked my curiosity. The main excitement of the episode started when Jesse James called out Clint Black for his poor ad design direction for which Jesse was right and wrong. He was correct in say the ads were ugly and poorly produced but he didn't realize that it would be judged by the deodorant executives and they love it when you have their product huge and a lot of copy no matter how ugly. I have learned this the hard way. Jesse went on a rant about how Clint was a an idiot and was going to lose but the other team produced and uglier ad and they were saved from the boardroom.
In the boardroom we were treated to the playboy playmate, Brande Roderick defend her position of Project Manager of the losing team which she came out timid but fought back. Poker player Anne Duke, whom appears to be the strongest contestant, didn't have to defend herself too much except for some personal attacks that had nothing to do with her performance. Finally Melissa Rivers(whose celebrity solely stems from being Joan RIvers child) opened her mouth and she sank herself. Such a terrible human being. She was catty, childish and really insecure for the whole series and it really came through in the last minutes of the show. Thinking that the women were out to get her she stated her opinions on the matter early and caused waves on their task. The main problem with their task was the execution of the ad and she was supposed to be partially responsible for the layout and photography which was terrible and that alone could have fallen on the project manager but she wanted to make it personal which did her in.
Her and Joan Rivers went crazy after she was fired and both left the show without being interviewed. Not classy women, I had a good opinion of Joan Rivers before the show but now I think she is mean. As for Melissa I had no opinion before but now I think she doesn't deserve any success in her professional life, anything she has accomplished must be due to her mother's influence and rants. She seems to hate any woman who is more attractive than her and that is a huge problem since that happens to be 99% of all women. Plus she seems to think she has to prove that she is her own person, as not to think that her mother pulls strings for her, but she fails by always having her mother stick up for her even when she is in the wrong. I am glad to be rid of both of them. Joan did seem to have a sweet side but if you got on her bad side it was terrible to see. Melissa was all around horrible and I would not have any faith in her in any business capacity or in life in general. Most people get over high school inadequacies.
All in all a great episode, I am looking forward to the final episodes. I think it will come down to Jesse James and Anne Duke. Both seem to have a great business sense with different abilities with people. Anne is the strong willed person who uses her poker skills to manipulate people and Jesse is the stoic type who can be silent then make a great point when needed and has excellent business sense. I think Anne will win but will be pulling for Jesse, I think he may have a card up his sleeve on the river...
